Fashion house, Versace vows to stop using fur

Fashion house, Versace vows to stop using fur

Like other high end brands that have put a stop to using fur for their products, Versace is equally towing that line. According to Donatella Versace,

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Like other high end brands that have put a stop to using fur for their products, Versace is equally towing that line. According to Donatella Versace, the face of the design house, her family’s eponymous brand will no longer use real fur in its products. Gucci, Tom Ford, Michael Kors and Armani are among the labels to have denounced its use in recent years.

“Fur? I am out of that. I don’t want to kill animals to make fashion. It doesn’t feel right,” the Italian designer Donatella Versace said.

The news that the luxury label known for its glamorous and extravagant aesthetic, and which has a long history of using fur as a staple in its collections (including mink, raccoon dog and fox) was turning its back on fur has been welcomed by the Humane Society International.

“Versace is a massively influential luxury brand that symbolises excess and glamour, and so its decision to stop using fur shows that compassionate fashion has never been more on trend,” said Claire Bass, the executive director of HSI in the UK.