Journalist cum entrepreneur, Lanre Alfred as expanded his business frontiers with the opening of a branch of his supermarket brand, Old English Supe
The firm known for its high-quality bakery products and affordable groceries has over time, become a household name, providing unbeatable prices and a top-tier shopping experience.
The newly launched Bodija branch located at 39 Oshuntokun Avenue, Bodija Estate, adds to the brand’s rapidly expanding network of outlets in the region.
Offering a broad range of products, from their signature bread to fresh produce and essential household items, the supermarket is designed to meet the diverse needs of Ibadan’s growing population.
During the opening ceremony, the visionary entrepreneur shared his excitement about the new venture saying, “We are thrilled to bring Old English to the vibrant city of Ibadan. Our mission has always been to provide affordable, high-quality goods to families, and this new outlet is another step toward achieving that goal. We are committed to ensuring that our customers experience convenience, affordability, and exceptional service in every location we open.
“With five successful outlets already operating in Lagos and Ogun states, the Bodija branch represents a key part of Old English’s ongoing expansion plan. Alfred added, “Our goal is to become the largest retailer in Nigeria and Africa. We want to help families save money while offering them access to fresh, nutritious food and high-quality goods at low prices.”
The company’s success stems from its customer-centric approach, combining visionary enterprise with diligent service. By adopting a mass distribution model that incorporates the input of stakeholders at every level, Old English has been able to seamlessly integrate accountability with commercial success.
As the supermarket chain continues to grow, Old English is determined to maintain its high standards of quality and customer satisfaction. The expansion in Ibadan, along with other outlets planned for the future, reflects the brand’s dedication to making premium goods and services easily accessible to all.
For Ibadan residents, the new Old English Supermarket in Bodija is a welcome addition, offering a reliable and affordable shopping option that aligns with the needs of the community.
“We’re here to make life easier for families,” Alfred emphasized.
“By saving them money on groceries and other essentials, we’re giving them more room to live better. That’s what Old English is all about.”
