Adele rejects £40m diet endorsement deals after weight loss

Adele rejects £40m diet endorsement deals after weight loss

Adele has reportedly turned down diet endorsement deals worth £40 million following her incredible 44 kg weight loss. The British singer-songwriter ha

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Adele has reportedly turned down diet endorsement deals worth £40 million following her incredible 44 kg weight loss. The British singer-songwriter has been flooded with offers from TV networks, brand and marketing firms hoping to cash in on her incredible body transformation.

However, the ‘Someone Like You’ singer has rejected the offers amid claims she doesn’t want to be a “Kardashian clone” by earning a quick buck through deals and instead wants to focus on her new album.

“Adele has flatly refused several multi-million-pound deals, including diet plans, food companies, vegetarian lifestyle packages, cookbooks, exercise videos and even catwalk modelling. Firms have pitched the Oscar-winner deals galore, but she wants to shy away from being a Kardashian clone by earning loads from a side hustle,” a source said.

Adele is said to have lost a staggering seven stone due to a 1,000 calorie a day diet and upping her exercise, and she showed off her dramatic transformation on her 32nd birthday. Since unveiling her new look, displaying her incredible lithe frame, the songstress has been showered with attention by fans and fellow celebs.

It is said the singer has become increasingly health-conscious over recent months and a source close to the star praised her disciplined approach to her own well-being.